Evolution of the LEGO logo The red white yellow and black LEGOlogo is synonymous with one of the world’s largest toy manufacturers but it didn’t always look so familiar The story began in 1932 when carpenter and joiner Ole Kirk Kristiansen established his business in the village of Billund Denmark manufacturing stepladders.
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In 1934 the first logo was created by the LEGO Group It was used on correspondence shipping labels and other printed materials but not on toys Starting in 1936 an ink stamp “LEGO Fabriken Billund” was used on the wooden toys This logo was first introduced in 1939 or 1940 It was used extensively on wooden toys typically in the form of an applied decal for the next 10 years 1950.
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Logo evolution In 1949 LEGO started to manufacture plastic toys which are considered the prototypes of its modernday construction sets To commemorate the milestone the company decided to refurbish its brand identity The new emblem was a black circle with the company name written in the spectacular red font.
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This logo is still at http//webarchiveorg/web/19970615085550/http//wwwlegocom/legalhtml now Official website.